Ideal customer profile (ICP): who are you targeting? | Superior Leads

Return to course: Cold Email Master Class Superior Leads

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Cold Email Master Class

Resources

Course Intro

What cold email is (and isn't)
Why it works
Correct Mindset

Ideal customer profile (ICP): who are you targeting?
Buyer personas: decision makers, influencers, gatekeepers
Value proposition: what problem you solve and why they should care

Where to find leads
Data points to collect:
Tools for list building
Email Deliverability & List Hygiene
Define your market

Over view of Domain & Email Set Up

Ideal customer profile (ICP): who are you targeting?

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